Against the background of the currently contentious issue of attitudes towards Israel and Zionism in the international media, this article sheds light on the Jewish Agency’s press and propaganda work in Palestine and abroad during two crucial years leading up to the establishment of the state of Israel. Previously unexplored, the Agency’s media activity, mainly directed towards the Anglo-American press and run by a group of exceptionally talented individuals, was eventually regarded as a most effective propaganda tool in Palestine and abroad during the Zionist political and insurgent conflict with the British Government and mandatory authorities. External circumstances and appropriate Jewish Agency policies overall, also contributed significantly to the success of the press work in gaining international legitimacy and media support during that period.